6 condition types. Everything you need.
From fixed thresholds to dynamic swings — cover every monitoring scenario.
Fixed threshold
CPC > 1.50€, CPM > 8€, CPA > 30€
ROAS below target
ROAS < 3.5 on Prospecting campaigns
Budget overrun
Budget > 90% spent before 4 PM
Abnormal CTR
CTR < 0.8% on Search, CTR < 0.1% on Display
Conversion volume
Conversions < 5 over a rolling 7 days
Percentage change
Impressions -30% vs previous week
One rule. All your accounts.
Create one rule that covers several Google Ads or Meta accounts at once. No need to duplicate — the rule applies everywhere.
- Multiple accounts on the same platform
- Multiple Mindmetrics projects
- Configurable scope: campaign, ad group, account
- Automatic inheritance for newly connected accounts
RULE SCOPE
Agency Alpha
Google Ads ×3Meta Ads ×2
Project Beta
Google Ads ×1DV360 ×1
Rule CPC > 1.50€ active on 7 accounts
Alerts where your team works.
Choose the channel per rule. Email for reports, Slack for real time.
Slack
Choose the channel and the mention level (@here, @channel or silent).
Daily digest or instant notification. Configure per rule.
Teams
Microsoft Teams integration via webhook. Ready in 2 minutes.